Future Insight Maps

Two videos for a systems thinking consultancy group

Concept: Future Insight Maps needed 2 videos – a product launch video about their new software for systems thinking consultants, and another to give an overview of one of their facilitation methods: conversation mapping.

Execution: Mischa interviewed Bruce McKenzie about the new software product, as well as the facilitation workshop, and shot two workshops – a conversation mapping workshop and a software demo workshop. He also captured live screenshots from the software product to use as B-Roll. Each video was edited to appeal to consultants with a need for innovative facilitation tools and methods.

Distribution: The videos were uploaded to YouTube and embedded on the Future Insight Maps website, as well as shown during product demos and events.

Success: The videos have been viewed over 700 times online and in person.

This project was completed by Mischa prior to founding TrimTab Media.

About TrimTab Media

TrimTab Media creates online video campaigns for values-driven brands. For more information, go to About Us »

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